At Metal Packaging Europe, it is our goal to make metal the preferred choice for consumer and industrial packaging.
Metal Packaging Europe consists of over 760 companies, employing over 180,000 people; and 90% of member companies are small and medium-sized enterprises.
Our Metal Recycles ForeverTM logo requires no ambitious language or clever wording. It makes a clear statement that metal is forever, one reinforced by it ranking top with consumers for cut-through clarity.
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We proactively position and support the positive attributes and image of metal packaging through joint marketing, environmental and technical initiatives.
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